What Mortgage Award 2026 Best First Time Buyer App
We’re excited to share that MyMo Plan has been shortlisted for “Best First Time Buyer App” at the What Mortgage Awards 2026.

MyMo Plan is designed to support first-time buyers at every stage of their journey — whether you are just starting to explore your options, actively searching for a property, or even close to completing your purchase. Our aim is to help buyers better understand their mortgage and financial position so they can make confident decisions when buying their first home.
We are currently working hard to make MyMo Plan available nationwide across the UK, free of charge for those who qualify for first-time buyer mortgages. To achieve this, we collaborate with lenders, broker networks, directly authorised (DA) firms, and appointed representative (AR) firms across the country.
We are also extremely proud to provide services that help deliver better outcomes for first-time buyers, supporting the goals of the Financial Conduct Authority Consumer Duty framework, while helping FCA-regulated firms enhance the service they provide to their clients.
It is an honour to be shortlisted in the TOP 6 alongside some excellent companies in the industry, including:
• Rightmove
• Mortgage Advice Bureau - The Home Buying App
• Habito
• MoneyBox
• FirstHomeCoach
This nomination is particularly meaningful because MyMo Plan is a micro-entity competing alongside much larger companies. Reaching this stage has been possible through knowledge, expertise, consistent effort, and resilience.
Thank you to all our existing clients for your continued support — it truly means a lot.
Voting is now open for the next 12 weeks. If you believe tools like MyMo Plan can help first-time buyers make better decisions, we would really appreciate your support.
Vote here: https://www.whatmortgage.co.uk/awards2/
Follow us and be part of bringing MyMo Plan to first-time buyers across the UK.



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